City to Sea and Robeco partner for another year

City to Sea is delighted to extend our partnership with leading sustainability investing company Robeco for another year!

Since launching our partnership together in October 2018, Robeco has helped City to Sea to grow our award-winning Refill campaign and raise awareness of the importance of reduce and reuse behaviours amongst their employees and clients. Thanks to the incredible support of partners like Robeco, Refill is on track to prevent 100 million plastic bottles from entering our waste stream by 2019. There are now more than 25,000 Refill Stations signed up and over 250,000 people have downloaded the app.

In 2019 we were delighted when single-use plastic was listed as one of Robeco’s 2019 engagement themes. We are pleased this engagement focuses on food and beverage producers, along with the plastics manufacturers themselves. Currently, 95% of plastic packaging material is single-use.

Sustainability investing means meeting the needs of the present generation without compromising those of generations to come – and Robeco are experts at it. As a leader in sustainability investing, Robeco has a long history of integrating environmental, social and governance (ESG) criteria into its investment processes. Over the last year, Robeco has developed bespoke Refill fountains and refillable glass bottles, which they take to industry conferences and events across the UK and beyond. This initiative enables delegates to refill water bottles throughout the day, rather than turning to single-use plastic bottles. To date, the initiative has already saved over 10,000 plastic bottles ending up in our waste streams!

Alongside this, Robeco has also given our founder Natalie Fee exclusive access to speak at high-profile events, reaching over 1,500 investment professionals around the world, who are collectively responsible for billions, if not trillions, of EUR in assets. Natalie has called on them to wake up to the damaging impact plastic is having on our planet and choose to invest more sustainably, sharing City to Sea’s mission and raising awareness of our behaviour change campaigns.

Off the back of these events, we were introduced to COOK, who have now joined the Refill Revolution, adding all 90 of their stores and franchises to the Refill app helping more people to Refill on the go and reduce the need for single-use plastic bottles across the UK. Alongside Robeco, we advocate that companies with sustainable business practices have a competitive advantage and are more successful in the long-term and we look forward to growing our portfolio of businesses engaging with our campaigns.

Earlier this year, Robeco put the power in the hands of children, asking schools to create a sculpture that visually highlights the problem with ocean plastics. The winning design, a giant angler fish made of plastic bottles, sat on Bishopsgate with approximately one million people passing it every week, turning heads to the problem of plastic pollution.

Robeco’s employees saw first-hand how important the work of City to Sea is, as they spent an afternoon picking plastic out of the Thames. From the various items retrieved from the river, they called on the brands responsible to consider more sustainable options for their packaging, reaching over 40,000 people through social media.

“Working with City to Sea for the past year has enabled Robeco to bring its authentic sustainability credentials to life in a real and tangible way,” says Peter Walsh, Head of Robeco UK.

“As a leader in sustainable investing, we are committed to continuing to advance the adoption of environmental, social and governance (ESG) investing across the industry. We’ve been leading the way with investing in the Sustainable Development Goals (SDGs), active ownership and ESG integration. Together we can have a real world impact on both wealth and wellbeing.”

Natalie Fee, Founder of City to Sea says, “We are delighted to extend our partnership with Robeco and continue to drive change across the investment sector. Together, we are influencing and encouraging more people to tackle the problem of plastic pollution by choosing to invest sustainably. Our partnership with Robeco has also helped champion the Refill Revolution, highlighting the simple changes that we as individuals can make to reduce our environmental impact, such as using a reusable water bottle. In the year to come, we will be working with Robeco to highlight other simple swaps people can make, like choosing an ethical pension provider. I’m excited to see the growing impact we will have together as we enter our second year of partnership”.

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Power change in your life with our Ecotricity partnership

We love collaborating – it’s how we change the world, for the better. So we’re chuffed to announce our new partnership with Ecotricity and our alliance with Extinction Rebellion this summer to help bring about the changes our planet so urgently needs.

As eminent environmentalist George Monbiot said when asked what his top tip to reverse climate breakdown was, he replied, ‘do nothing alone’Which is why, as of this July, we’ll be partnering with a green energy supplier, Ecotricity, to help power change in our supporter’s lives. 

Ecotricity are Britain’s greenest energy company. They don’t just supply green energy, they make it too. Plus, they’re the only energy supplier in Britain that knows the carbon footprint, per customer, of its entire operations – which means they’re green from head to toe. 

Through our new partnership, we’ll be encouraging more people to protect our planet by switching to green energy (psssst! It’s one of the biggest single things you can do to cut your carbon footprint).  

By making the switch, you’ll not only be cutting your own carbon footprint, but you’ll also be helping us prevent plastic pollution at source. Ecotricity will now donate up to £60 to support City to Sea’s planet protecting work as a thankyou for you switching. 

Why we’re working together? 

Somewhere along City to Sea’s journey, our founder Natalie made the link between plastic and climate breakdown. We’d always known (thanks to The Story of Stuff!) plastic was made of fossil fuels, and that all the production and transportation involved in bottled water and packaging was bad in terms of CO2 emissions, but it was the CIEL report, published in April 2018, that really brought it all home.  

As Nat talked about in her last blog on plastic and climate, the report shows that plastic’s share of global oil use is set to triple by 2050, increasing greenhouse gas emissions from petrochemicals by 30 percent and doubling plastic pollution in our oceans. Depressing stuff – if you leave it at that. But of course we don’t – City to Sea exists to disrupt that trend and create a new story, one that you star in, along with everyone else living a life with less plastic!  

Switch to green energy and help save the planet 

Ecotricity are in pursuit of a Green Britain, a place in which we all live more sustainable lives and where an ethical business is the norm, pursuing outcomes rather than profit, so joining forces was a natural fit and we’re delighted to be working together. 

We’re delighted to have teamed up with City to Sea who are encouraging people to switch away from single-use plastics. At Ecotricity, we’re all about encouraging people to switch to truly deep green energy and frack-free gas, hence our two simple switching solutions combined will go a long way towards helping crack our current climate crisis. Here’s to everyone having the bottle to get behind us both and make a big difference. – Helen Taylor, Ecotricity

So how do I make the switch? 

  1. Click here to find out more about Ecotricity and how to switch to green energy. It’s super simple! 
  2. Or if you’d prefer to chat you can call them on 0808 123 0123, mention City to Sea  or ‘CTS’ so they can donate to us (don’t forget that bit or we won’t get the donation) 
  3. Hurrah! That’s it – you’ve made a big dent in your carbon footprint and help power our plastic pollution campaigns. Thanks for doing your bit. 

WIN tickets to WOMAD Festival 

We’ll be kicking our partnership off at WOMAD festival on Sunday 28th July, where Natalie Fee will be chairing a panel discussion with her personal hero and shero – Dale Vince, founder of Ecotricity and Gail Bradbrook, co-founder of Extinction Rebellion. We’ll be discussing how Ecotricity were the first business to declare a Climate Emergency, and the role businesses have to play in the rebellion. And no doubt plastic pollution will be on the agenda too.  And we’ll also be encouraging our supporters to get involved with their local Extinction Rebellion groups and be part of the 3.5% of the population we need to be mobilised to see systemic change.  

To be in with a chance to WIN tickets to the festival, share your plastic free festival tips with us by the 21st July and we’ll pick our favourite. To enter you will need to:  

  1. Enter on Twitter by following and tagging us @CitytoSea_ and sharing your tip using #WINWOMAD
  2. Email us on [email protected]  

Entries must be submitted by 12:00 July 17th 

The winner will be selected and notified on July 22nd.   

Terms and Conditions apply.

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Patagonia supporting City to Sea thorough 1% for the Planet

Welcoming Patagonia as our first 1% Partner!

We’re beyond excited to announce a 1% for the Planet partnership with Patagonia. As part of their Enviro Grants programme they’ll be supporting our campaigns throughout 2017.

Besides being an internationally respected brand, in terms of environmental and social responsibility, Patagonia are pioneers. (They’re also leading the way in terms of solutions to plastic pollution from microfibres – read about that here).

It’s a great honour to have them as our first 1% for the Planet partner, especially seeing as the movement was co-created by Patagonia’s visionary founder, Yvon Chouinard. We’re very happy to have them on board.

More about 1% for the Planet
1% for the Planet is a global organization, leading a network of businesses, nonprofits, and individuals working together for a healthy planet.  Launched in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, former owner of Blue Ribbon Flies, their network consists of more than 1,100 member companies and thousands of approved nonprofit partners like City to Sea in more than 40 countries. Brands whose products and services feature the 1% for the Planet logo give 1% of sales annually to nonprofit organisations dedicated to protecting the environment. Their members have given more than $145 million back to the planet since 2002.

Running a business and want to get involved? Visit to learn more.

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